[Reuters] Sony needs consistent PS3 strategy: videogame publisher

Posted by: UGN Security

[Reuters] Sony needs consistent PS3 strategy: videogame publisher - 09/07/07 12:28 AM

TOKYO (Reuters) - Sony Corp needs to establish an unwavering marketing strategy for its PlayStation 3 game machine to drive growth of its console business, the head of Japanese videogame publisher Square Enix Co Ltd said.



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