The New York Times reports that the Motion Picture Association of America has taken a quieter approach to file swapping than the RIAA this year. Rather than subpoena ISPs and issue lawsuits, the MPAA uses emails and says it could sue users.
The article uses the example of Tim Davis who is trying to raise $10,000 to fight an RIAA lawsuit for swapping songs. Jeff, who was caught by the MPAA sharing "Freddy vs. Jason," only got an e-mail from his cable company saying New Line knew this.
File sharers who receive notices which state they could be sued by the MPAA are quick to stop sharing films. Thanks to this approach, there is less public backlash as with the RIAA approach. Jack Valenti, of the MPAA, says they have no lawsuit plans. Source